You’ve just launched your new Showit website. What an accomplishment. You’ve traded overwhelm for clarity and a pieced-together presence for a polished, intentional home for your business. This is where your brand meets strategy. And while launch day deserves to be celebrated, it’s only the beginning.
Here’s what smart creatives focus on next to keep building momentum and growing their business.
1: Refresh and Refine Your Content
Even if you carefully replaced the demo copy and images before your website launch, revisit your site with fresh eyes. Replace any stock or placeholder photography with your own licensed work. Add recent portfolio pieces, client testimonials, or updated service descriptions as your business evolves. Your website should reflect where you’re going, not just where you started.
2: After Your Website Launch Put Your Blog to Work
Your Showit site comes with a beautifully styled WordPress blog. Don’t let it sit empty. Blogging positions you as an expert, improves your SEO, and helps clients find you. Start with posts that answer your clients’ most common questions or showcase your process.
3: Grow Your Email List
Your email opt-in is more than a box on a page. It’s your best tool for building connection beyond social media. Share your website launch or freebie widely, link to it in your Instagram bio and stories, and mention it in your blog posts. Start sending thoughtful, consistent emails to nurture your audience and build trust.
4: After Your Website Launch, Audit Your Client Experience
Step into your client’s shoes and experience your site from start to finish. Test your contact form, review inquiry workflows, and double-check that every link and page works seamlessly. A beautiful website is only half the equation. It should also guide clients through your process with ease.
5: Share and Celebrate Your Website Launch
Your website is not just a milestone. It’s a marketing tool. Share it proudly. Post behind-the-scenes details on Instagram, email your list with the story behind your redesign, and update your links everywhere. This is your chance to remind your audience what you do and why you’re the right choice.
A Final Word
Your website launch isn’t the finish line. It’s the starting point of a more intentional chapter for your creative business. Keep your site updated, use your blog and email list strategically, and refine your client journey. And don’t forget to share your work, often.
If you’re ready to deepen your strategy, explore our blog for actionable tips, join our email list for exclusive guidance, or reach out with your questions. We’re here to help you make the most of this next chapter.
Your website was designed with the precision of an engineer and the eye of a creative. Just like everything you’re building next. You’ve got this.
Want more insight and inspiration? Visit our blog or subscribe to our newsletter. We’re happy to guide you.
Beth Sheridan
“I created Lily because I didn’t want to choose between a website I love and the life I love. At the end of the day, it’s the connections we nurture that truly define a life well lived, not how long we spent creating a website for our business.”
